Privacy policy
This Privacy Policy describes how Veral (“we”, “us” or “our”) collects, uses and discloses your personal information when you visit our website, use our services, make a purchase at veralpro.com (the “Site”) or otherwise communicate with us about the Site (collectively, the “Services”).
In this Privacy Policy, “you” and “your” refer to anyone using our Services, including customers, website visitors and other individuals whose personal information we collect.
Please read this Privacy Policy carefully.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our practices or for operational, legal or regulatory reasons.
When we make changes, we will publish the updated Privacy Policy on our Site, revise the “Last updated” date and take any additional steps required by applicable law.
How We Collect and Use Your Personal Information
To provide our Services, we collect personal information from several sources, as described below.
The information we collect and use depends on how you interact with us.
In addition to the specific purposes outlined in this Privacy Policy, we may use your personal information to:
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Communicate with you.
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Provide, maintain and improve our Services.
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Meet our legal obligations.
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Enforce our Terms of Service.
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Protect our business, our Services and the rights of our customers and other individuals.
Personal Information We Collect
The types of personal information we collect depend on how you interact with our Site and Services.
When we refer to “personal information”, we mean information that identifies you, relates to you, describes you or can reasonably be associated with you.
The following sections explain the categories of personal information we may collect.
Information You Provide Directly
Personal information you provide through our Services may include:
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Contact details: Your name, address, telephone number and email address.
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Order information: Your name, billing address, shipping address, payment confirmation, email address and telephone number.
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Account information: Your username, password, security questions and other information used to keep your account secure.
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Customer support information: Any information you choose to share when contacting our customer support team or communicating with us.
Certain features of our Services may require you to provide specific information.
If you choose not to provide that information, you may be unable to access or use those features.
Information We Collect Automatically
We may automatically collect information about how you interact with our Services. We refer to this as “Usage Data”.
To collect Usage Data, we may use cookies, pixels and similar technologies (collectively, “Cookies”).
Usage Data may include:
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Information about your device.
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Browser information.
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Network connection details.
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Your IP address.
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Information about how you access and use our Site and account.
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Other information about your interactions with our Services.
Information We Receive from Third Parties
We may also receive personal information from third parties, including companies and service providers that collect information on our behalf.
These may include:
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Companies that support our Site and Services, such as Shopify.
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Payment processors that collect payment details, including payment card information, billing addresses and other details necessary to process transactions.
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Service providers involved in processing payments, fulfilling orders and delivering products.
When you visit our Site, open or click emails we send, or interact with our Services or advertisements, we and our partners may automatically collect information using technologies such as tracking pixels, web beacons, software development kits, third-party libraries and Cookies.
Any information received from third parties will be handled in accordance with this Privacy Policy and applicable law.
Please also review the section titled “Third-Party Websites and Links”.
How We Use Your Personal Information
Providing Products and Services
We use your personal information to provide our Services and fulfil our obligations to you.
This includes:
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Processing payments.
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Managing and fulfilling orders.
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Sending notifications about your account and purchases.
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Providing updates about returns, exchanges and other transactions.
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Creating and managing customer accounts.
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Arranging shipping and delivery.
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Facilitating returns and exchanges.
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Providing features related to your account.
We may also improve your shopping experience by allowing Shopify to connect your account with other Shopify services you choose to use.
In these circumstances, Shopify processes your information according to its applicable privacy policies.
Marketing and Advertising
We may use your personal information for marketing and promotional activities.
For example, we may:
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Send marketing and promotional communications by email, SMS or post.
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Display advertisements for our products and services.
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Personalise your experience on our Site.
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Show more relevant advertisements on our Site and other websites.
Where the UK GDPR or EU GDPR applies, the legal basis for processing depends on the activity involved.
Where permitted by law, we may rely on our legitimate interests in promoting our products and operating our business under Article 6(1)(f) of the applicable GDPR.
Where consent is required, including for certain electronic marketing and tracking activities, we will rely on the appropriate consent.
Security and Fraud Prevention
We use personal information to detect, investigate and respond to suspected fraudulent, illegal or harmful activities.
If you create an account, you are responsible for keeping your login credentials secure.
We strongly recommend that you do not share your username, password or other account access information.
If you believe your account has been compromised, please contact us immediately.
Where applicable, we may rely on our legitimate interests in protecting our website, customers and business under Article 6(1)(f) of the UK GDPR or EU GDPR.
Customer Communication and Service Improvements
We use your personal information to respond to enquiries, provide customer support and improve our Services.
This helps us provide efficient support, maintain customer relationships and improve your experience.
Where applicable, these activities may be based on our legitimate interests under Article 6(1)(f) of the UK GDPR or EU GDPR.
Cookies
Like many websites, we use Cookies to operate and improve our Site and Services.
For information about Cookies used by Shopify, please visit:
https://www.shopify.com/legal/cookies
We may use Cookies to:
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Keep our website functioning properly.
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Remember your actions and preferences.
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Improve website performance.
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Analyse how visitors interact with our Services.
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Understand how customers use our website.
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Personalise products, services and advertisements.
We may also allow third-party service providers and advertising partners to use Cookies and similar technologies in connection with our Site.
Where required by applicable law, we will request your consent before using non-essential Cookies, including certain analytics and advertising technologies.
Most web browsers automatically accept Cookies by default.
You can change your browser settings to reject or delete Cookies.
However, blocking certain Cookies may affect your experience and prevent some website features from working correctly.
Please note that blocking Cookies may not completely prevent information from being shared with third parties, including advertising partners, through other technologies.
How We Disclose Personal Information
We may disclose personal information to third parties when necessary to provide our Services, operate our business, meet legal obligations or for other purposes described in this Privacy Policy.
These third parties may include:
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Service providers: Companies providing IT services, payment processing, data analytics, customer support, cloud storage, order fulfilment and shipping.
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Business and marketing partners: Partners that help us provide services or display advertising. These partners handle information according to their own privacy notices and applicable law.
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Third parties you authorise: Companies or services you ask us to interact with, including shipping services, social media features or account integrations.
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Affiliates: Companies within our corporate group, where applicable, for legitimate business purposes.
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Legal and business-related recipients: Parties involved in legal proceedings, regulatory requests, mergers, acquisitions, insolvency proceedings or other circumstances where disclosure is legally permitted or required.
We may also disclose personal information when necessary to enforce our Terms of Service, protect our rights or protect our customers and Services.
Categories of Personal Information Disclosed
Depending on how you interact with our Services, we may disclose the following categories of personal information:
Identifiers
Basic contact details and certain account or order information.
Commercial Information
Purchase history, order details, transaction information and customer support communications.
Internet and Network Activity
Usage Data and information about interactions with our website and Services.
Geolocation Data
Approximate location information derived from IP addresses or other technical information.
Categories of Recipients
These categories of information may be disclosed to:
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Service providers and contractors.
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Payment processors.
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Order fulfilment and shipping partners.
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Customer support providers.
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Data analytics providers.
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Business and marketing partners.
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Affiliates.
We do not use or disclose sensitive personal information without an appropriate legal basis or for the purpose of inferring sensitive characteristics about you.
Where required by law, we obtain your consent before sharing personal information for certain advertising or marketing activities.
Third-Party Websites and Links
Our Site may contain links to websites or online platforms operated by third parties.
If you follow a link to a website that we do not own or control, we recommend reviewing that website's privacy policy, security practices and terms of use.
We are not responsible for the privacy or security practices of third-party websites.
We also cannot guarantee the accuracy, completeness or reliability of information provided through those websites.
Information you share in public or semi-public areas, including social media platforms, may be visible to other users of those platforms or Services.
Including a third-party link on our Site does not necessarily mean that we endorse the website, its content or its operator.
Children's Privacy
Our Services are not intended for children, and we do not knowingly collect personal information from children.
If you are a parent or legal guardian and believe that your child has provided us with personal information, please contact us using the details below to request its deletion.
As of the effective date of this Privacy Policy, we do not have actual knowledge that we sell or share personal information belonging to individuals under the age of 16, as those terms are defined under applicable privacy laws.
Security and Retention of Your Information
We take the protection of personal information seriously.
However, no security system is completely secure, and we cannot guarantee absolute protection against every potential security risk.
Information transmitted over the internet may also be vulnerable during transfer.
We recommend that you avoid sending sensitive or confidential information through unsecured communication channels.
How Long We Keep Your Information
We retain personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, subject to applicable legal requirements.
Retention periods depend on factors such as whether we need the information to:
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Maintain your customer account.
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Provide our Services.
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Complete transactions.
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Meet legal and regulatory obligations.
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Resolve disputes.
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Enforce our agreements and policies.
Your Privacy Rights
Depending on where you live, you may have some or all of the privacy rights described below.
These rights are not absolute and may apply only in certain circumstances.
In some cases, we may decline a request where permitted by applicable law.
Right to Access or Know
You may have the right to request access to the personal information we hold about you, including details about how we use and disclose it.
Right to Delete
You may have the right to request that we delete personal information we hold about you.
Right to Correct
You may have the right to request the correction of inaccurate personal information.
Right to Data Portability
You may have the right to receive a copy of your personal information and, in certain circumstances, request that it be transferred to another organisation.
Right to Opt Out of Sale, Sharing or Targeted Advertising
Depending on the privacy laws applicable to you, you may have the right to opt out of the sale or sharing of your personal information or the processing of your information for targeted advertising.
Where required by applicable law, we recognise supported opt-out preference signals, including Global Privacy Control (GPC), as requests to opt out of applicable sale or sharing activities.
The effect of these signals may depend on your location and the browser or device you use to access our Site.
Right to Restrict Processing
You may have the right to request that we stop or restrict certain processing activities involving your personal information.
Right to Withdraw Consent
Where we rely on your consent to process personal information, you may have the right to withdraw that consent at any time.
Right to Appeal
Depending on your location, you may have the right to appeal a decision we make regarding a privacy request.
You may submit an appeal by responding directly to our decision or contacting us using the details below.
Managing Marketing Preferences
You can unsubscribe from promotional emails at any time by clicking the unsubscribe link included in our marketing emails.
After unsubscribing, you may still receive non-promotional communications, including messages about your orders, account or customer support requests.
Exercising Your Rights
You can exercise your applicable privacy rights through the options available on our Site or by contacting us using the details provided below.
We will not discriminate against you for exercising your privacy rights.
Before responding to certain requests, we may need to verify your identity using information such as your email address or account details.
Where permitted by law, you may appoint an authorised agent to submit a privacy request on your behalf.
We may require proof that the agent is authorised to act for you and may ask you to verify your identity directly.
We will respond to privacy requests within the timeframes required by applicable law.
Complaints
If you have concerns about how we collect, use or process your personal information, please contact us using the details below.
We will review your concerns and respond as appropriate.
Depending on where you live, you may also have the right to complain to a relevant data protection or privacy authority.
If you are located in the United Kingdom, you may have the right to raise a complaint with the Information Commissioner's Office (ICO):
International Users
Please note that your personal information may be transferred to, stored in or processed in countries outside your country of residence.
Your personal information may also be processed by our employees, service providers and partners operating in those countries.
Where we transfer personal information outside the United Kingdom or European Economic Area and applicable law requires safeguards, we will use recognised transfer mechanisms.
These may include European Commission Standard Contractual Clauses, relevant UK international data transfer arrangements or other legally recognised safeguards, as appropriate.
Where applicable, transfers may also take place to countries recognised as providing an adequate level of data protection.
Contact Us
If you have any questions about this Privacy Policy, our privacy practices or your personal information, please contact us.
Brand: Veral
Website: https://veralpro.com
Email: contact@veralpro.com
Legal business name and postal address: [INSERT VERIFIED BUSINESS DETAILS]
For the purposes of applicable data protection laws, unless otherwise expressly stated, we are the controller of the personal information described in this Privacy Policy.